Creative Video Design for Musicians: Getting Started
In the realm of music marketing you better find a way to stand out from everybody else. Furthermore, establishing a presence as a brand, both visually and audibly is a must. One way to stand out from the rest is professional creative video design for musicians. However, the key word to focus on is professional. Unfortunately, with the growth of social media and modern technology, it is expected that every thing you put out to be on par with major artists. Gone are the days of just having a low budget music video. Although it is completely understandable that many up and coming artists don’t have it in their budgets for full on music videos, it should be acknowledged that there are plenty of resources available now. Therefore, this should eliminate any excuses when it comes to utilizing creativity and essentially minimize any budgetary talk. Most musicians are artists at heart, use your artistry for creative video design.
Creative Video Design for Musicians: The Basics
Circling back a bit, while you don’t need an entire team drawing up story boards and filming your music videos – it helps. However, with that said, as long as you have a smart phone, a computer, and some time – you can do this on your own.
There are many different types of videos that can be utilized to promote music. Live performances are an easy one, however it might not differentiate you enough from others, so perhaps try and do something in a creative way. Audio visualizers are a fantastic option for musicians on the rise. This gives you a video that you can release to your fans to show them new music coming out. It also displays well across different social platforms like YouTube, Instagram, and Twitter. Creative video design can come down to your unique branding and signature style.
Furthermore, lyric videos are very popular and loved by fans. Spending some time with some video editing software should allow you to create your own. Especially relevant, keep the concept of being a professional in mind to ensure you are delivering the best product.
Lastly, make a music video and make it your own. As long as you follow modern standards for recording and editing, you will have a chance to be creative. Figure out what makes your brand special and display it visually for your audience to see.