Website Ranking: Getting Started
Let’s face it. There are millions of musicians all over the internet. Most of them are aspiring for fame and recognition – not many get it. However, your website ranking doesn’t have to be found for common phrases when someone is looking for a musician. Carving a niche and stringing together search terms to qualify for will yield best results. Furthermore, the more that you define yourself through a description, the more search results you will show up for. Search engines can be fickle, but if your approach and strategy follow the rules, you will be ranking in no time. Including well thought out file names and content during your website design for musicians is the best way to start. Let’s look at some different ranking factors to get you on top of the search.
Website Ranking: The Basics
Ultimately, as you begin your website ranking process, you want to hone in on some keywords that are especially relevant to you and your brand. One of the most popular ways to get you started with SEO for musicians is to put a keyword in the page URL. While using keyword domains may be a thing of the past – the URL can act as a relevancy ranking signal, albeit a small impact. Additionally, on the subject of domains, top level domains such as “com, net, and org” are best. However, if you are planning to rank in a specific region, look for a country code top level domain.
Recent studies, using a keyword in the title tag appears to be less important than it used to be. However, it still brings some small impact. Looking back to your website design for musicians you can see why image optimization is necessary. Alt text, file name, title, and description are important ranking factors for a search engine.
Lastly, be sure that your content comprehensiveness is on point. Search engines scan how well a page’s content can cover a topic. This determines content quality and proves the site to be trustworthy or not. Throughout the content you want to use internal linking to link to other pages on the site. Be sure your layout is user friendly and your site promotes structure. Additionally, sites that use HTTPS are ranked higher. Other factors for on-page SEO for musicians are page speed and mobile usability. You want your site to function quickly and on all devices.
It may take some time, but a well thought out strategy for website ranking will prove successful.