Dark Lane Demo Tapes: Drake is Aiming for Number 1 Spot in Return
It is no secret that Drake has enough clout in the music industry to do whatever he wants – whenever he wants. So, when the Canadian MC dropped the Dark Lane Demo Tapes project at midnight on May 1st it was kind of assumed, he would have the number 1 debut. However, this time around he may be facing a challenge. Country superstar Kenny Chesney released an album and his numbers are quite similar to Drakes at the moment. Through the first week projections Drake is looking at an estimated 230,000 to 255,000 album units earned. Furthermore, 18,000 to 23,000 of those units will come from pure sales. However, looking at Kenny’s numbers he is expected to earn 220,000 to 235,000 units. Most noteworthy, 210,000 to 220,000 are expected from traditional sales. This is to the benefit of ticket bundling and merchandise.
Especially relevant, if Chesney does in fact take over the top spot on the charts it will mark the end of Drake’s streak of debuting at number 1. Champagne Papi is on a streak of nine number 1 debuts over the past decade. His most recent release from 2019, Care Package, a compilation album moved 109,000 equivalent album units in its first week. However, Scorpion, Drake’s last studio album too the number 1 spot with 732,000 units in its first week.
It should be noted that the gloomy Dark Lane Demo Tapes will not be Drizzy’s only release of 2020. His sixth studio album is set to release this Summer will certainly be expected to dominate the charts and airplay. Thus far from this mixtape, “Toosie Slide” has hit number 1 on some charts and is paved the way for the rest of the project. Featuring 14 tracks, Dark Lane Demo Tapes features dark vibes, introspective lyrics, and some modern takes on previously flipped samples. It will certainly be interesting to see how the charts play out in the coming weeks.