Digital Streaming: Getting Started
When it comes to releasing music in 2020, it is all about digital streaming. Sure, you can bundle your album sales with merchandise, which is a popular technique. However, having your album available for listening on any of the major platforms is a necessity. Whether it is Spotify, Apple Music, Tidal, or YouTube – you need to have your album ready for your fans. Most people’s listening habits these days are on their phone or via Bluetooth. While CDs are still played by some, it isn’t that common. Most cars nowadays afford the driver the ability to cast their audio to the head unit. Additionally, auxiliary cables or USB is another popular option. This is why the decline of actual physical mediums has been on the decline.
Digital Streaming: The Basics
As you venture on your way to distribute your music online you should understand how digital streaming works. Different platforms, previously mentioned, give musicians the ability to upload their albums. Often times you have to go through a distributor but some platforms allow for you to upload on your own. Most noteworthy, when you add your new release to the platforms, be sure to include all the necessary album art and credits. This makes it clear what collection of music each song belongs to. Furthermore, credits can help your fellow song writers or producers when it comes time to collect checks. Especially relevant, your music should be copyrighted and you should be registered with a publisher. The most popular publishers are BMI, ASCAP, and SESAC. Some of these have a membership fee – but they are well worth it. Digital streaming can generate a popular musician some big bucks. All of the tracking is done through the publishing.
If you are looking for music marketing and a way to distribute your music, check out View Maniac. We can help strategize the best release plan to get you earning money as soon as possible! Whether it is your art work, album production, or a lyric video, we have you covered. Get in touch for a free music marketing consultation today!