Machine Gun Kelly Tops Albums Chart for First Time
It has been a long time coming for the Cleveland based artist. After spending a decade as a high energy-based rapper, Machine Gun Kelly has switched up his style recently. Most noteworthy, teaming up with the likes of Travis Barker has turned MGK into a bit of a Pop Punk artist. Furthermore, the latest studio effort, “Tickets to My Downfall” has proven a successful transition into artistry. It isn’t often that a rapper gets the opportunity to reinvent themselves – especially in such a different genre. So, how was the style change and new album received? Pretty well if you go by the numbers. Released via ES19XX/Bad Boy/Interscope, the new album earned 126,000 equivalent album units in the U.S. in its first week. This data is tracked and reported by Nielsen Music.
Most noteworthy, Tickets to My Downfall is the first rock album to reach the top spot of the Billboard 200 in over a year. Especially relevant, Tool was the last album to do so in September 2019 with “Fear Inoculum”. Many fans are comparing MGK’s new sound to early 2000’s pop punk, and rightfully so. With album standouts like “Bloody Valentine”, “Concert for Aliens”, “my ex’s bestfriend”, and the Halsey featured “forget me too” – this album provides a refreshing sound that the music industry may have been missing.
However, it should be noted that Machine Gun Kelly isn’t a stranger to his albums charting. His previous effort, “Hotel Diablo,” hit number 5 in 2019. Bloom did well in 2017 having reached the number 8 spot. “General Admission” got to number 4 in 2015. Additionally, “Lace Up” also made it to number 4, however that was in 2012. With a quick look into the actual numbers that made the album successful we will find out how and why. Of the 126,000 units earned, 63,000 were actual album sales. Streaming equivalent album units totaled out to 60,000 which equals 81.1 million on-demand streams. Lastly, track equivalent album units summed up to 3,000. This is MGK’s largest week yet. Keep an eye on this rapper turned rock star to see how he continues to chart in the future.