YouTube Art Tracks: What Are They?
For artists looking to spread their music on YouTube without having a music video, YouTube Art Tracks are for you. These types of videos provide an excellent alternative and allow artists to share their work in high quality. Additionally, the videos are a data rich format that is easily accessible by consumers. Most musicians have probably wondered if there was a simple way to just upload a song to YouTube without having to make a video. Fortunately for all, there is an easy solution. This method will allow you to create a video with a song, a photo/cover art, and will also submit your music to the new YouTube Music streaming service at the same time.
So, what are YouTube Art Tracks? An Art Track is an official sound recording for YouTube Music that features both high-quality audio and a static image of the album artist. In addition, it consists of the sound recording, the album art, and the metadata about the recording. Information such as title, artist name, label, and producer are able to be displayed.
YouTube Art Tracks: In-depth Look
According to YouTube, “The purpose of YouTube Art Tracks is to provide a single official, label-sanctioned YouTube version of every sound recording. Currently, official music videos are available for recordings only when a label or artist invests (non-trivial) time and resources into producing one. Art Tracks automate the creation of versions for recordings that don’t have a produced music video.
YouTube creates one Art Track for each sound recording that you upload using the YouTube Music DDEX feed or the “Audio – Art Tracks” bulk upload spreadsheet. It identifies recordings based on their ISRC, release identifier (UPC, EAN, GRid), and label. YouTube will create Art Tracks for each unique combination of these fields.
Art Tracks fill in the gaps to ensure that YouTube has a complete music catalog. They appear in the same places as produced music videos, such as on the YouTube topic channel for the main artist, in album playlists, and in search results, including watch cards for the artist. YouTube prefers the produced music video for recordings that have one.”